Following on from their SS20 runway show titled ‘Double Love’, MATCHESFASHION is excited to launch a ‘Summer Love’ capsule with GANNI – a joyful collection of dresses and separates in iconic Ganni prints.
- Responding to the rising trend for shorts and shirts GANNI and MATCHESFASHION launch a 13-piece capsule collection of shirts, shorts, dresses, and hats.
- Styles feature the iconic wild horses print, a bold floral print and soft denim.
- Inspired by Baz Lehrman’s Romeo + Juliet, prints are designed to be mixed and matched to create multiple outfits, perfect for a summer staycation.
Ditte Reffstrup, Creative Director, GANNI:
“We came together with MATCHESFASHION to create the ‘Summer Love’ capsule, which is perfect for lazy afternoons in the park or garden. We brought back our superstar wild horses print from a few seasons ago, to give that freewheeling feeling of summer – even if we aren’t going anywhere yet.”
‘This mix and match summer capsule in uplifting Ganni prints is ideal for those warm summer days when you can cycle to meet friends and picnic in the park. The sets can be teamed together as a summer suit or worn as separates to add joie de vivre to your existing wardrobe.’ Suzanne Pendlebury Senior Buyer, MATCHESFASHION.
The collection launches exclusively online at www.matchesfashion.com on 5th August with a series of uplifting images of GANNI women Chloe Wise, Shini Park, Juliana Salazar, Otegha Uwagba, Yasmine Guerts and Chili Dia wearing the collection.
For further information please contact; Rebecka Noejdh, PR Manager, Frame Publicity
rebecka@framepublicity.com
About MATCHESFASHION
Founded in 1987 MATCHESFASHION has become one of the biggest global destinations in online luxury for men and women, with a modern edit of over 450 established and new generation designers, delivering to over 176 countries. Our aspiration is to be the most personal luxury shopping site in the world. We offer 24/7 advice through our fashion-concierge team MyStylist, as well as at our London stores and new retail experience, event space and broadcasting hub at 5 Carlos Place in Mayfair.
About GANNI
Based in Copenhagen and owned and run by husband-and-wife team Creative Director Ditte Reffstrup and Founder Nicolaj Reffstrup, GANNI has developed exponentially over recent years with its Scandi 2.0 sense of style full of personality and contrasts. GANNI is represented in more than 600 of the world’s finest retailers as well as through 27 stores across Europe, and the United States
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